INSPIRING QUOTE .18

23 Dec 2013

I've recently been doing some freelance work in this agency in Perth and someone put a poster up with the copy below, which I walk past everyday and I started liking it more and more.


MY AD OF THE WEEK .49

18 Dec 2013

This week it goes to the children's charity 'Kids Company', who have set up 3D printers in a pop-up toy shop in London, in which the public text to donate and one of the printers will print a toy for one of 4,000 kids who don't get anything for Christmas. It's a lovely window display and if you can't make it there, you can watch it from a live stream on there website. The money donated will help provide Christmas lunch, presents and food vouchers to all the vulnerable kids and adults on Christmas Day.



THE QR CODE PUZZLE

16 Dec 2013

I wanted to show how QR codes can be used in more of a creative way in this self promotion piece I've just created for Christmas called 'The QR Code Puzzle', based within Google +. You'll need to change the size of the browser window and use the zoom out feature to reveal the completed puzzle (below is what it looks like at the start). Check it out


I hope you all have a great Christmas and New Year.

MY AD OF THE WEEK .48

13 Dec 2013

Since last Thursday when Nelson Mandela passed away, AMV BBDO have created this lovely interactive site for The Economist. It starts with a video, where you see people walking into a field and creating his face on the ground. Then it lets you zoom in to any date, to discover the life that made him a man with links to articles from years ago on The Economist's site.

MY AD OF THE WEEK .47

6 Dec 2013

The word of the year is 'Selfie' and Turkish Airlines have used that to their advantage in this spot featuring Messi and Kobe Bryant, taking some of the best selfies ever (it even features a photobomb). I think it's a nice way to get in all the locations they fly to with two big stars fronting the campaign, which will help the ad get more views.


MY AD OF THE WEEK .46

28 Nov 2013

As it's the start of December on Sunday, I thought it was ok to share a Christmas ad (they are everywhere anyway).
I really wanted to share the new ad for Harvey Nichols by Adam&Eve/DDB with a slightly different approach encouraging customers to be selfish and spend less on their family or partners and more on themselves with the great line 'Sorry I spent it on myself'. The reactions to the gifts are very well acted and the unconventional gifts are actually going to be sold in store from today too.


MY AD OF THE WEEK .45

23 Nov 2013

This week I really wanted to share the Epic Split stunt for Volvo Trucks by Van Damme, but I thought as every creative newsletter/website has featured it, I'd share something else (here it is if you've missed it).

So I really love my tech and in a claimed world first campaign from British Airways, they have created this super cool interactive billboard in Piccadilly Circus, London. Basically all the planes from Heathrow that fly past it, trigger real-time data, featuring the flight number, destination and a weather feed too. With the line 'More flights to more destinations'.



So if you have a friend flying from Heathrow and you're in London, keep your eyes out for them.