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I don't normally share many websites, but I see this interactive HTML 5 site today and I had to share it for it's lovely illustration style, the interactive side of it and the animation.

It's for Domino's over in the US and as you click left on your keyboard keys their new car moves to closer to delivering the pizza. Look out for all of the extra animations around the car. It kept me engaged for a while and I shared it around at work too.

Check out the site for yourself

PADC AWARDS 2015

On Friday night, it was the PADC (Perth Advertising and Design Club) annual awards night, it was held in Kings Park, overlooking the city of Perth and it had a great atmosphere. It was well put on and the team behind it, have done a fantastic job.

Gatecrasher got 3 finalists on the night, 2 of which for this piece (below) I created with the GC team for it's print and outdoor executions.

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The Paranormal Activity films have another one coming out and they are promoting the film with this stunt, where they invited people to look around a home open but's it's not as it seems. As they scared the hell out of people in this set up haunted house, breaking glass, pictures falling off the walls, you get the idea.

I would hate this if this was me, but the reactions to this ad are priceless.

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This ad portrays the life of two testicles hanging in wicker chairs in this funny underwear ad, showing what a new pair of Bonds undies can do. The banter is pretty good and it shows everyone what men's testicles have to put up with. I haven't seen much done like this in the underwear space before and it feels fresh and funny.

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Adobe have done some pretty funny ads in the last few years, including 'Click, Baby, Click! (check it out if you haven't seen it).
Now comes The Launch: Do you know what your marketing is doing'. that see's a spaceship being sent to Mars, but the client keeps ruining it. It's got a huge budget and for a 1.23 ad, I was hooked throughout.

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How far would you go for free stuff? That's exactly what JetBlue (a low cost american airline) is asking New Yorks, with this fun adshel, giving away prizes, if they steal there ad.

The stunt is pretty cool and I haven't seen something like this before. Have you?

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It seems like there is an illustration theme being created here, with this week's 'ad of the week' being an illustration ad too. The style in this Honda ad is very different from last week though.

It's a stop motion story that brings 'the power of dreams' (Honda's ongoing line) to life with creative transitions to show their portfolio of cars, bikes and even walking robots in an interesting way. Even slightly dull products e.g the lawn mower (compared to the sports cars), is well thought out.