MY AD OF THE WEEK .37

22 Sep 2013

Paddy Power (who are normally getting in trouble with some stunt) have created this great campaign getting behind gay footballers in the UK. It wants to tackle homophobia in football by getting players to wear rainbow-coloured laces on the weekend fixtures of the 21st of September, showing their support with the simple message 'Right Behind Gay Footballers'.

They say their are over 5,000 professional footballers in the UK, none of them are openly gay, because they are too worried about the impact on their lives and careers. Joey Barton has already shown his support a week early (very keen).


I'll be keeping my eye out for the football highlights from the weekend of the 21st to see how many players show their support. Let me know how many players you spot wearing them too.