MY AD OF THE WEEK .116

These print ads for Wrangler stood out for me, with these Wrangler vs Wrongler posters. The brand is aiming to motivate people on how to lead a better life, the Wrangler way, to extract the most of your day to day.

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Here is a powerful ad for PSA - Make Love Not Scars. As we see a young woman give tips on how to apply red lipstick. But when you see her face is half burned, it really makes you listen to find out what it's about and as she says at the end 'you'll find red lipstick easily in the market, just like concentrated acid'. 

It's a scary statement and it's definitely a strong CTA to make you sign the petition. I hope it works and please go on from this and sign to petition.

NEW WORK: THE SUNDAY TIMES AFL TATTOOS

This weekend The Sunday Times in Perth are giving away AFL tattoos (temporary, of course) with the paper. The tattoos are the emblems of the two Perth AFL teams - The Fremantle Dockers and West Coast Eagles, as they are both going to be in the finals (like the Rugby Union finals for British people reading this, but more complex) starting next weekend.

So we created this ad at Gatecrasher Advertising showing how committed people are to supporting their team and for fans to show their real commitment by getting a tattoo.

Inspiration for the original idea came from Monty Python/Terry Gilliam animation.

Credits:

Agency: Gatecrasher Adverting

Client: The Sunday Times, Perth

Illustrator: Angie Cass

Post-Production: The Office of John Cheese

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You've probably seen the pictures of it already and read all about Banksy's new project - Dismaland.

If you haven't, it's his 6 week pop-up exhibition in the form of an apocalyptic theme park with some very provocative artwork, unhelpful staff and depressing theme park games. My favourite bits from all that I've seen online is: Hook a duck from the muck (covered in oil of course to make it nearly impossible) to win a fish finger in a bag and a pocket money loan shop with 5,000 per cent APR.

I only saw the ad for it the other day which makes it more depressing than you can imagine.

MY AD OF THE WEEK .113

Sorry, it's been a while. I only got back from a big holiday recently, but now I'm back and catching up with the latest ads to share with you. I've got some new work to share soon too and I'm also working on a new design for my website, but that's a bigger project.

But this week it's an ad for John Lewis Insurance, staring a young girl dancing around the house to the song that fits perfectly with the ad (Elton John's Tiny Dancer). She pulls curtains and twirls around the living room, as it nearly all falls apart. It's a pleasure to watch, enjoy.

MY AD OF THE WEEK .112 CANNES LION EDITION

This week I'm not sharing an ad, but a short film from the 25th year of the Saatchi and Saatchi new directors showcase at the Cannes Advertising Festival. This short film is about a photographer and his dog who have an incredible bond that almost becomes broken when each suffer life-threating illnesses. It's an emotionally rollacoaster, but a lovely watch.

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There aren't many ads that make my laugh this loud. These crazy ads for crazy domains (the domain and web hosting site) have recruited Rhys Darby (from flight of the concords), who plays 5 crazy characters in 5 business scenarios to help communicate Crazy Domains' 5 easy steps to creating an online presence for small business. All 3 are worth a watch.