This week it goes to an ad which has caused a few hundred complaints. It's the new Marmite ad, which spoof's animal rescue documentaries carrying on the Love it, hate it work. ASA have received complaints saying it's poor taste and deeply offensive. I think it's a lovely idea and people do neglate their Marmite at the back of their cupboards (I do). It is done in a light hearted way, but I don't find it offensive at all, let along picking up the phone to complain. What do you think?
But well done to Marmite for donating £18,000 to RSPCA following the complaints.