NOV AD PICKS

28 Nov 2018

I can't believe it's nearly the end of 2018.

The John Lewis Christmas ad is one of the most anticipated ads of the year and it delivered again this year. Although, if someone didn't tell me it was a John Lewis ad before hand, it could have been a trailer for the Elton John film coming out next year.

Anyway, you've probably already seen it, so I wanted to share this 'John Lewis' spot for Twitter. They have found Mr John Lewis, who got the the Twitter handle @johnlewis before them.

They've jumped on the bandwagon of the whole John Lewis ad in a fun way. It makes you imagine the amount of tweets he gets, especially around Christmas. His phone would be dinging every second.


This next spot is for Monopoly, if it was real life. Filmed as if it was a real police station with the cells and interview room. It has all the lovely touches from the game from the get out of jail card to being bankrupt 3 years running then buying a hotel.


This one, I spotted as soon as I finished writing October ad picks and I really want to share it. It's for Volvo trucks who have created some multi award winning work in the past couple of years.

They enlisted hard man Dolph Lundgren to train up the trucks in a circuit style class, with an amazing  production and tech team. My favourite is the truck doing a pull up. It really does show off the power of these vehicles and what incredible things they can do.


Paris is known for its landmarks and they have a lot of tourist shops selling tourist tat and also miniature statues of their key sites. Centre Pompidou wasn't one of them and was missing out on tourists visiting them so they created their own and spread them around the city's shops. It's a clever way to get people talking about them.


I hope you've enjoyed reading and watching these 4 ads in this month's ad picks. Have a great Christmas and I'll be sharing the last one of the year before the year's out.

PADC AWARDS 2018

13 Nov 2018

Last Friday night was the 2018 Perth Advertising and Design Club (PADC) awards. It was a fantastic night at Frasier's in Kings Park, that kicked on late. We won a Bronze for our Perth Zoo bus wrap (shared below). We also picked up a finalist for our 'Give way to the bus' bus backs for Transperth.




NEW WORK - PTA

6 Nov 2018

A new campaign for Public Transport Authority (PTA).

When drivers approach a level crossing, they are sometimes in a position where they can cross but not necessarily be safely clear of the grid if 


they have to stop for lights on the other side. It’s simply a case of bad judgement which occasionally has fatal consequences.

This campaign dramatised the fact that even the most minor misjudgement could have massive repercussions, so it’s not worth the risk.





Cinema Credits
Agency: Gatecrasher
Client: PTA
Director: Anouk Ratnawibhushana
Sound Design: Justin Braine
Visual Effects: Paul Donnelly




Outdoor Credits
Agency: Gatecrasher
Client: PTA
Photographer: Sam Passante
Retoucher: Jade Foo