MY AD OF THE WEEK .84

This ad for discrimination against women will make you listen. It features cute little girls dressed up as princesses dropping the f-bomb. As they put it, using the word for a good cause.

I think it's a clever way to make people listen and it will get people sharing it because of who is swearing. My favourite quote from one of the youngest girls is "I shouldn't need a penis to get paid".

Do you think the girls swearing are in an effective way?

'STM' 10TH BIRTHDAY CELEBRATION TV AD

A couple of weeks ago this TV ad ran; it is my first TV ad in Perth and it was created at Gatecrasher.

The brief was to celebrate The Sunday Times Magazine 'STM' turning 10, through a competition that was giving people the chance to win a trip to Abu Dhabi, then flying on to Rome for a feast of fashion and food. As it sounds, there was a lot to get into this 30 second ad; we were also limited with footage and Etihad (who had given part of the prize) needed some promotion too.

So our solution was to package the prize as a Glam Getaway (as the target audience was females), showing the prize through the glamorous sunglasses women wear, as if it could be them living the experience themselves.

MY AD OF THE WEEK .83

Here's a pretty crazy stunt in South Korea, created by the extreme outdoor clothes company The North Face. Where customers, just browsing at the clothes section are faced with the floor moving from underneath their feet, making them have to climb the wall or in some cases trying to hang onto the clothes on the rails. They are then rewarded by a new jacket that they have to jump off the wall to grab, with the copy 'Never Stop Exploring' appearing on the floor to promote the companies line.

Only in Korea.

MY AD OF THE WEEK .82

We haven't seen Mr Bean in a long time, since the Olympic Opening Ceremony I think.

But Snickers have just brought him back for their extremely successful formula/campaigns 'You're not you when you are hungry', past ads have featured celebrities like Joan Collins. Mr Bean brings back all of the fun from his TV series (and there was that film?) in this 1 minute ad.

It's always going to make you laugh, when the title of the ad is 'Snickers Mr Bean Kung Fu'.

MY AD OF THE WEEK .81

Someone sent me this earlier this week and it's is probably one of the most bonkers ads I've shared. It's starring Jeff Goldblum (from Independence Day and Jurassic Park) with some great hair, in this fake infomercial ad for GE Link lighting solutions.